Facebook & Instagram Ads for Mompreneurs Who Want to Grow Their Business Without Losing Their Mind

Carrie Smith

Done-For-You Marketing &

Ads Support 🎀

REAL EXPERIENCE. REAL DATA.

$1M+ Managed Ad Spend

Up To 8x ROAS Generated

6+ Years Managing Meta Ads

Multiple Industries Served

You’ve got enough on your plate already.

Ads and marketing shouldn’t feel like a second full-time job on top of everything else.

The strategy, setup, testing, tweaking, wondering if it’s working… it adds up fast.

That’s where I come in.

I handle the moving pieces so you can stop living inside Ads Manager and focus on actually running your business.

Growing a business shouldn't feel like chasing squirrels all day. 🐿️

You started your business because you wanted more freedom.

Instead...

You're answering emails while dinner is cooking. 🥘

Trying to write social posts in the school pickup line.

Wondering if you should be creating reels... fixing your website...

running ads... sending emails... or just taking a shower. 🚿

You know your business has potential.

You just don't have time to become a full-time marketer too.

That's where I come in. 👇🏼

Audit Spreadsheet

Clear Strategy & Game Plan - We start by getting clear on your goals, your offer, and who we’re actually trying to reach. No guessing. No “let’s just try it and see.”

Setup, Launch & Ongoing Management - I handle everything from building your campaigns to writing the copy and setting up targeting. You review, approve, and then we go live - no tech stress on your end.

Continuous Adjustments & Smarter Decisions - I monitor performance, test what’s working, cut what’s not, and make adjustments before small issues turn into expensive ones. Basically - we stay ahead of it, not react to it.

Monthly Reporting You'll Actually Understand - No jargon-filled spreadsheets.
Just a clear breakdown of what’s happening, what it means, and what we’re doing next - so you’re never left wondering.

Businesses I've Worked With -
• Coaches & consultants

• Online educators

• Local service businesses

• Ministries & nonprofits

• Memberships

• Digital product creators

• Event-based businesses

Carrie Smith

Hi!

I'm Carrie.

Mom-life marketing support for overwhelmed business owners.

I'm Carrie—a Facebook and Instagram ads strategist, wife, mom, stepmom, nana, and business owner who's usually drinking coffee that's gone cold because life happened. 😅

I don't just manage Facebook and Instagram ads. I partner with a small number of mompreneurs to help them build a marketing strategy that makes sense for their business, their goals, and their real life.

Because running a business is only one part of life.

There are kids to pick up. Laundry that somehow never ends. Family dinners. Appointments. School events. And somewhere in between, you're trying to build something meaningful.

I don't believe your business should require sacrificing the rest of your life.

I believe it should support it.

And that's the kind of partnership I want to create for every client I work with.

Better Tracking = Better Decisions

Before spending money, I make sure we're tracking the right things.

This may include:

✔ Meta Pixel

✔ Conversion API (CAPI)

✔ Google Analytics 4

✔ Google Tag Manager

✔ UTM Tracking

✔ Custom Conversion Events

✔ Lead & Sales Attribution

Because if the tracking is wrong, every decision after that becomes a guess.

Sometimes The Ad Isn't The Problem

Over the years I've helped business owners:

✔ Refine offers

✔ Adjust pricing

✔ Improve positioning

✔ Clarify messaging

✔ Increase perceived value

✔ Create stronger customer journeys

Sometimes a small shift in the offer produces a bigger result than any campaign optimization.

Time for change

You work directly with me - not passed between random team members

I’m not an agency with rotating account managers. When you work with me, you’re working with ME - someone who actually knows your business, your offer, and what you’re trying to build.

Experienced strategy without the agency overwhelm

I spent years inside high-level Facebook and Instagram ads agencies - so I've seen what works.

Now I bring that experience to small businesses, without the agency layers, overhead, or inflated fees.

More than just ads

Most ad managers stop at the campaign.

I look across the full funnel - the ad, the landing page, the offer, and the follow-up.

So when something isn’t converting, I know where to look.

Each of you should use whatever gift you have received to serve others. 1 Peter 4:10

Done-For-You Marketing & Ads Support

I'll manage your Facebook and Instagram ads -

strategy, setup, creative direction, day-to-day management, and reporting.

You stay informed without having to be in the weeds. 🪏

Strategy & Planning

Ad Management

Tracking & Analytics

  • Growth Strategy

  • Campaign Planning

  • Customer Research

  • Competitor Insights

  • Campaign Creation

  • Optimization

  • Budget Management

  • Creative Testing

  • Strategic Scaling

  • GA4

  • GTM

  • Pixel

  • CAPI

  • Attribution Review

Messaging & Offers

Ongoing Support

  • Offer Feedback

  • Positioning Guidance

  • Landing Page Review

  • Creative Direction

  • Monthly Reporting

  • Voxer/Slack/Email Support

  • Strategy Calls

  • Personalized GPT

While full landing page builds and email copywriting aren’t included, I’ll always flag what’s creating friction and point you toward the clearest next steps. You won’t be left wondering why something feels off.

$2,500/month*

*Minimum 3-month commitment, then rolls month-to-month. Cancel anytime after that with 30 days notice.
Three months is the minimum because it's genuinely how long it can take. Month one is strategy and setup. Month two is testing and learning. Month three is where things start to click. 📈

Ipad Audit

This is a great fit if…

Not the right fit if...

  • You have a solid offer and a way to close a sale

  • You’re ready for clearer strategy and consistent support

  • You want to grow and are willing to give it the time to actually work

  • You want honest guidance — even when it’s not the easy answer

  • You’re still figuring out your offer or business model

  • You’re expecting results in 30 days - ads usually take time to dial in properly

  • You’re looking for someone to build your entire marketing strategy from scratch

  • You’re working with under $1000/month in ad spend

WHAT'S THE PLAN?

Step 1: Checkout & Confirmation

Secure your spot and watch for a welcome email from me.

Step 2: Tell Me About Your Business
I'll send a questionnaire so I can understand where you are, what's working,

and where we can improve.

Step 3: We Create The Plan
We'll meet to review your business, discuss goals, and map out the smartest path forward.

Step 4: I Handle The Moving Pieces
Strategy, tracking, setup, campaigns, optimization, and reporting - so you're not spending your evenings inside Ads Manager wondering what to do next.

❤️ A percentage of your investment is donated among Compassion International, St. Jude Children's Research Hospital, and the Billy Graham Rapid Response Team. ❤️

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